Viewing Archive for December, 2008

A Great Search Tip Game from Google (official)

I got an email from Google Adsense team with the following site on how to optimize your google adsense and your website.

http://www.santassearchtips.co.nz/

It is a xmas game and has santa in it. Fun xmas times from google team. By the way this is the official site from google as I got the email from them.

Check it out yourself.

Christmas Period and Drop in CPA Conversions?

Ok this is starting to piss me off (kinda). As most people would have read that I lost 50K but the good news is that I was able to recover almost the full amount now I need just wait to be paid as the problem is that with alot of times there are high % returns during xmas and this could set me back few k’s.

Generally I find 15-25% return rate but during xmas it goes up to around 35% and this can stuff up things alot.

In any case I m seeing a lower conversion rate on general things like, dating has dropped off for me, teeth whitening (don’t even go there), Diet offers have also taken a plunge, Home Biz conversions are all over the place.

I not complaining about this but is it just me or is there a general drop in conversion with these things around Christmas period. I know this much a lot of offers tend to pick up around Jan-Feb but I am kinda breaking even in most campaigns now ( in past 2 weeks) except with merchandise like electronics, shoes, ipods, lingerie etc which have picked up in last 2 weeks.

Any thoughts on this?

One of the Best Ecommerce Sites

While doing some research on some “proper” muscle building supplements and fat burners online I stumbled upon BodyBuilding.com. When I got onto the site I had my “normal internet consumer hat on” (by this I mean I wasn’t researching for my sites or projects but as a normal searcher and buyer). (continue your reading )

How I lost $50K in 5 days

hey guys you can learn from my mistakes.

So 2 weeks ago I set up this campaign for Christmas offers and it should have gone live 2 days ago. (While I have done this before for last Xmas and it worked really well.)

So I got few thousand high volume keywords in a lot of niches and had $10,000 budget altogether for all the campaigns. ( I took lot a loan for this lol)

Anyhow I had a game plan which always works and would have worked this time as well if I didn’t make the biggest mistake. I forgot to set the right date for the campaigns to begin. Now this started on the day of creating the campaign and I didnt take note of it til a week ago. By this time my account had used up $50,000 all up and we barely made any commission from it around that period.

Positive side : We are seeing some conversions now but can’t track the keywords etc. I will know much we have recovered in the few weeks though and will update here as we see more conversions. BTW all the campaigns are linked to one network.

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